Were looking for an organised, detail-driven Social Media Assistant to support the planning and operational side of our social team. This role is all about keeping our channel calendars sharp, our publishing process smooth, and our reporting and tagging accurate so our campaigns land brilliantly and on time. Youll work closely with the Social Media Executive and Senior Social Media Manager, partnering with our insights team to help us understand performance and embed best practice across everything we do. This is a hybrid office/home role and is not expected to be on set or on shoots but with opportunities should there be the need for on set attendance.
What youll be doing...
Own and maintain the social channel calendars across platforms ensuring accuracy, consistency, and clear visibility of whats going live.
Support scheduling, publishing and live posting, including checklists, captions, links, and final QA before go-live.
Coordinate assets and approvals: track deliverables, manage file paths, keep folders tidy, and ensure the right creative is in the right place at the right time.
Monitor comments and messages daily; flag issues, triage to the right teams, and help keep our community experience consistent.
Tag products and content accurately on posts and apply campaign labels/taxonomy in Brandwatch (or equivalent platform) to support measurement.
Support the insights team by keeping campaign tags clean, pulling basic performance metrics, and helping build weekly/monthly reporting.
Help with deck formatting and updates: keep presentations polished, brand-aligned and easy to follow.
Support organic boosting and TikTok Spark codes when needed, following agreed guardrails and processes.
Own admin tasks for the social team: meeting notes, action trackers, diary support, and maintaining best-practice documentation.
Work hand-in-hand with community management, influencer marketing, paid social and creative teams to amplify campaigns and boost engagement.
This role is for you if
You love being the person who keeps everything organised: calendars, trackers, assets, and deadlines.
Youre excited by planning and strategy, and you like thinking about the bigger picture (not just creating content on the day).
Youre comfortable behind the camera and prefer operational excellence over being on-screen.
Youre curious about performance and results, and you enjoy learning how to turn data into actions.
Youre proactive, eager to learn, isnt afraid to ask questions and to take action.
You thrive in a fast-paced environment and stay calm when priorities shift.
/01 Company Description
Were ASOS, the online retailer for fashion lovers all around the world.
We exist to give our customers the confidence to be whoever they want to be, and that goes for our people too. At ASOS, youre free to be your true self without judgement, and channel your creativity into a platform used by millions.
But how are we showing up? Were proud members of Inclusive Companies, are Disability Confident Committed and have signed the Business in the Community Race at Work Charter and we placed 8th in the Inclusive Top 50 Companies Employer list.
Everyone needs some help showing up as their best self. Let our Talent team know if you need any adjustments throughout the process in whatever way works best for you.
/02 Job Qualifications
Who we'd love to meet...
Some professional experience in a social media, marketing, or admin/support role (e.g., within fashion, beauty, retail, or a creative brand).
Strong administrative and organisational skills: youre comfortable managing multiple workstreams and keeping details tidy.
Excellent attention to detail especially with calendars, tagging, links, file naming, and deadlines.
Confident communicator (written and verbal) and a collaborative team player.
Comfortable working with reporting and numbers: pulling metrics, maintaining trackers, and learning insights tools.
Working knowledge of social platforms and how they differ (Instagram, TikTok, Pinterest, etc.).
Experience with scheduling tools and Microsoft Office/Google Workspace (especially PowerPoint and Excel/Sheets).
Bonus: familiarity with Brandwatch, content tagging/taxonomy, TikTok Spark codes, or organic boosting.
/03 Additional Info
BeneFITS
Employee discount (hello ASOS discount!)
Employee sample sales
25 days paid annual leave + an extra celebration day for a special moment
Discretionary bonus scheme
Private medical care scheme
Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits
Opportunity for personalised learning and in-the-moment experiences that enable you to thrive and excel in your role
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
Meet The Team
Meet Geeta Gohil -
Commercial @ ASOS
Meet Ian Amer -
Commercial @ ASOS
Meet Mui Abdul -
Commercial @ ASOS
Working at ASOS has made me realise how much I feel like I belong here. It’s exciting and refreshing. The authenticity and inclusivity ASOS has makes it even better to work here. Everyday is a different day; I am learning new things, meeting new people and be involved in so many amazing buying projects.
I love ASOS for two main reasons – firstly because as a company it is never afraid to try something new or challenge the way we work; we really have the autonomy to push ourselves in new directions.
ASOS is incredibly inclusive which means so much to me as a queer Black woman. There are so many opportunities here beyond your role, so you can really boost and build your dream career here. And the people! I’m inspired everyday by my colleagues, the creativity here is unparalleled!
Geeta Gohil
Commercial @ ASOS
Working at ASOS has made me realise how much I feel like I belong here. It’s exciting and refreshing. The authenticity and inclusivity ASOS has makes it even better to work here. Everyday is a different day; I am learning new things, meeting new people and be involved in so many amazing buying projects.
Ian Amer
Commercial @ ASOS
I love ASOS for two main reasons – firstly because as a company it is never afraid to try something new or challenge the way we work; we really have the autonomy to push ourselves in new directions.
Mui Abdul
Commercial @ ASOS
ASOS is incredibly inclusive which means so much to me as a queer Black woman. There are so many opportunities here beyond your role, so you can really boost and build your dream career here. And the people! I’m inspired everyday by my colleagues, the creativity here is unparalleled!
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
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We are Customer First
We couldn’t be ASOS without our customers.
Across every behaviour, value, and all that we do, we see everything through our customers’ eyes. That means never taking anything for granted and always zeroing in on every single detail. So we can always bring our best as a team, and our customers can have an amazing experience, every time.
We are Authentic
We work together to be honest, transparent, and our full authentic selves.
This is our ASOS. Our culture, built on collaboration and togetherness, and supported by what’s real and honest. We know that we win bigger when we win as a diverse team. That means celebrating our differences and using them to help us stand out from the crowd, without losing our authenticity and individuality.
We are Brave
We challenge each other to aim high and reach our potential.
Doing nothing gets us nowhere. We may be proud of everything we’ve done so far, but there’s still so much more to explore. We believe we can always be wiser, faster, stronger, bigger, braver, kinder…so asking ‘why’ isn’t just a question, it’s a necessity. We use our voice to drive us forward, speaking up on the things our people and customers care about and using our curiosity to create possibility.
We are Creative
We know innovation leads to inspiration – it’s what makes us stronger
Change is in our DNA. By acting fast and staying one step ahead of the curve, we can be a leader, not a follower. But for our products and platform to be innovative, they have to be fuelled by creative passion and a deep understanding of our customers and our people.
We always Deliver
We couldn’t be excellent without evidence – so whatever we’re doing, we have proof of why we’re doing it.
It takes facts and data to tell our stories and help us make our decisions in the most effective way possible. This means we can do what we say and own what we do, no matter how long it takes us to do it. We aren’t about nonsense ifs, buts and maybes, we’re about creating an ASOS that’s built for future success on delivered success.
Our Benefits
Employee Discount
The most asked-about benefit! As an ASOSer, you’ll receive an exclusive employee discount. You can also nominate a family member or friend to share your discount with.
Pension
Retirement might not be on your mind right now, but it’s important to prep for it. We offer matched contributions up to 5% to help you save.
Private Medical Care scheme
If you join our Private Medical Care scheme, you’ll get fast and effective access to medical cover.
Bonus
What we achieve is always a team effort. That’s why we offer a discretionary bonus scheme which rewards you based on our group financial and strategic performance.
Celebratory Day!
Get an extra day off in addition to the 25 days of annual leave you get! Spend it celebrating the big days in life, whether it’s birthdays, cultural holidays, weddings and anything else.
Shuttlebus Service (if you're based in our Leavesden office)
It’s more of a work perk, but we offer a free shuttlebus between Watford station and our office in Leavesden.
Sample Sales
We’ve always got fun things happening in our offices, but the one ASOSers get most excited about is our sample sales. Plus, all proceeds from the sample sale get donated to the ASOS Foundation, which helps our charity partners abroad.
Career Development
You’ll have the opportunity for personalised learning and in-the-moment experiences to create a dynamic and agile learning environment that empowers you to thrive and excel in your role.
Summer Hours
We finish at 3pm on Fridays in June, July and August!! This perk doesn’t mean a dip in your salary – it just gives you extra freedom to enjoy those summer weekends however you want.
Location
Our HQ in London
Our HQ in Camden was once a cigarette factory – now, the iconic Art Deco building has been completely renovated with spacious office areas, ASOS Studios (where we shoot all our products), beauty rooms and a free gym. There’s also a subsidised canteen and café.