As one of the Model Bookers you will be at the forefront of the Model Team working closely with the Seniors, Team Leaders, Leads and Management at ASOS Studios. With an ASOS casting eye you’ll be constantly searching for the next generation of ASOS faces, reacting to new briefs and both building and nurturing agency relationships. You will work with the team to supply a continuous stream of exciting talent to be one step ahead of the competition and deliver the best e-commerce assets in the industry for our 20 something customer. The role requires an unflappable, driven and hardworking individual with a passion for the brand/ You have the ability to successfully be a part of and support a team with a creative, strategic and operational mindset. It is vital that you are passionate about models and fashion- you have an established knowledge of the industry and current social trends and how they relate to the ASOS customer.
Reporting directly into the Senior Model Booker, you will contribute to the day-to-day running of the Model team, supporting the delivery of high-quality, commercially successful shoots across ASOS.
Work alongside the Model team to source, cast and book talent across ASOS shoots, including ecomm, marketing, location, social, testing and creative projects, problem-solving where needed to support studio targets.
Develop a strong understanding of ASOS’s model families and evolving aesthetic across womenswear and menswear, using this to make confident and considered casting decisions.
Contribute to the evolving ASOS talent brief, ensuring our casting reflects our diverse customer while continuing to push the creative and aspirational direction of the brand.
Take ownership of the models you book, working closely with Studio teams to maximise their potential and maintain consistent quality across imagery.
Build and maintain strong relationships with UK and international model agencies, protecting ASOS’s reputation and ensuring suppliers operate in line with our standards.
Secure key talent as regular ASOS models, working with agencies to maintain availability across multiple platforms and shoot requirements.
Develop a strong understanding of Model team budgets, rates and cost structures, building confidence in agency negotiation.
Use model analysis, performance data and creative judgement to make informed casting decisions and identify opportunities for improvement.
Work closely with the wider Studio team to deliver against budget, cost per product, creative quality and volume KPIs.
Maintain strong awareness of the wider market, competitors and emerging talent trends to identify opportunities and keep ASOS casting relevant and forward-thinking.
Embrace the adoption of AI and new technology within Model Booking and Studio workflows, helping test new opportunities, streamline existing processes and identify more efficient ways of working while maintaining our creative and quality standards.
Support the rollout and testing of new departmental technology, software and tools, providing constructive feedback to help improve how the team works.
Support Seniors and Leads with the training and development of new team members while continuing to develop your own leadership and communication skills.
Build strong, collaborative relationships across the wider Studio and contribute positively to team and departmental meetings.
Deliver projects that support the wider Model and Studio strategy, taking ownership of ad hoc priorities when required.
Lead by example, demonstrating ASOS behaviours and encouraging a team culture that is authentic, brave, creative and open to change.
Supporting our culture by championing Diversity, Equity & Inclusion strategies.
/01 Company Description
We're ASOS. We blend our flair for fashion with our love of cutting- edge technology, but more importantly were interested in how we can bring the best out of you.
We exist to give people the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you're free to be your true self without judgment, and channel your creativity into a platform used by millions.
Through our Fashion with Integrity strategy we are driving diversity, equity and inclusion across every aspect of ASOS and ensuring every ASOSer can be their authentic self at work. We want our people to be whoever they want to be, because we believe people who bring their best selves to work, do their best work.
/02 Job Qualifications
Who we'd like to meet...
Previous model booking experience with existing agency relationships
A good understanding of shoot production in a commercial environment
A passion for models and knowledge of models
A methodical, accurate and extremely organised approach with a keen eye for detail.
Excellent communication, problem solving and strong interpersonal skills
The ability to remain calm under pressure and think on their feet.
Assertive and forward thinking.
A 'can do' attitude and high level of efficiency
An 'unflappable' nature who is able to thrive in a fast paced environment.
Outstanding negotiation skills and ability to work confidently with contracts, usages and block bookings.
Lots of energy and enthusiasm, and a real team player
Skills in Microsoft Word, PowerPoint, Excel, Outlook, In Design and in the general day to day running of a PC and/or MAC
/03 Additional Info
What’s in it for you?
Employee discount (hello ASOS discount!)
ASOS Develops (personal development opportunities across the business)
Employee sample sales
Access to a huge range of LinkedIn learning materials
25 days paid annual leave + an extra day for your birthday
Discretionary performance related bonus scheme
Private medical care scheme
Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
what our people say
Meet The Team
Meet Geeta Gohil -
Commercial @ ASOS
Meet Ian Amer -
Commercial @ ASOS
Meet Mui Abdul -
Commercial @ ASOS
Working at ASOS has made me realise how much I feel like I belong here. It’s exciting and refreshing. The authenticity and inclusivity ASOS has makes it even better to work here. Everyday is a different day; I am learning new things, meeting new people and be involved in so many amazing buying projects.
I love ASOS for two main reasons – firstly because as a company it is never afraid to try something new or challenge the way we work; we really have the autonomy to push ourselves in new directions.
ASOS is incredibly inclusive which means so much to me as a queer Black woman. There are so many opportunities here beyond your role, so you can really boost and build your dream career here. And the people! I’m inspired everyday by my colleagues, the creativity here is unparalleled!
Geeta Gohil
Commercial @ ASOS
Working at ASOS has made me realise how much I feel like I belong here. It’s exciting and refreshing. The authenticity and inclusivity ASOS has makes it even better to work here. Everyday is a different day; I am learning new things, meeting new people and be involved in so many amazing buying projects.
Ian Amer
Commercial @ ASOS
I love ASOS for two main reasons – firstly because as a company it is never afraid to try something new or challenge the way we work; we really have the autonomy to push ourselves in new directions.
Mui Abdul
Commercial @ ASOS
ASOS is incredibly inclusive which means so much to me as a queer Black woman. There are so many opportunities here beyond your role, so you can really boost and build your dream career here. And the people! I’m inspired everyday by my colleagues, the creativity here is unparalleled!
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
our business values
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We are Customer First
We couldn’t be ASOS without our customers.
Across every behaviour, value, and all that we do, we see everything through our customers’ eyes. That means never taking anything for granted and always zeroing in on every single detail. So we can always bring our best as a team, and our customers can have an amazing experience, every time.
We are Authentic
We work together to be honest, transparent, and our full authentic selves.
This is our ASOS. Our culture, built on collaboration and togetherness, and supported by what’s real and honest. We know that we win bigger when we win as a diverse team. That means celebrating our differences and using them to help us stand out from the crowd, without losing our authenticity and individuality.
We are Brave
We challenge each other to aim high and reach our potential.
Doing nothing gets us nowhere. We may be proud of everything we’ve done so far, but there’s still so much more to explore. We believe we can always be wiser, faster, stronger, bigger, braver, kinder…so asking ‘why’ isn’t just a question, it’s a necessity. We use our voice to drive us forward, speaking up on the things our people and customers care about and using our curiosity to create possibility.
We are Creative
We know innovation leads to inspiration – it’s what makes us stronger
Change is in our DNA. By acting fast and staying one step ahead of the curve, we can be a leader, not a follower. But for our products and platform to be innovative, they have to be fuelled by creative passion and a deep understanding of our customers and our people.
We always Deliver
We couldn’t be excellent without evidence – so whatever we’re doing, we have proof of why we’re doing it.
It takes facts and data to tell our stories and help us make our decisions in the most effective way possible. This means we can do what we say and own what we do, no matter how long it takes us to do it. We aren’t about nonsense ifs, buts and maybes, we’re about creating an ASOS that’s built for future success on delivered success.
Our Benefits
Employee Discount
The most asked-about benefit! As an ASOSer, you’ll receive an exclusive employee discount. You can also nominate a family member or friend to share your discount with.
Pension
Retirement might not be on your mind right now, but it’s important to prep for it. We offer matched contributions up to 5% to help you save.
Private Medical Care scheme
If you join our Private Medical Care scheme, you’ll get fast and effective access to medical cover.
Bonus
What we achieve is always a team effort. That’s why we offer a discretionary bonus scheme which rewards you based on our group financial and strategic performance.
Celebratory Day!
Get an extra day off in addition to the 25 days of annual leave you get! Spend it celebrating the big days in life, whether it’s birthdays, cultural holidays, weddings and anything else.
Shuttlebus Service (if you're based in our Leavesden office)
It’s more of a work perk, but we offer a free shuttlebus between Watford station and our office in Leavesden.
Sample Sales
We’ve always got fun things happening in our offices, but the one ASOSers get most excited about is our sample sales. Plus, all proceeds from the sample sale get donated to the ASOS Foundation, which helps our charity partners abroad.
Career Development
You’ll have the opportunity for personalised learning and in-the-moment experiences to create a dynamic and agile learning environment that empowers you to thrive and excel in your role.
Summer Hours
We finish at 3pm on Fridays in June, July and August!! This perk doesn’t mean a dip in your salary – it just gives you extra freedom to enjoy those summer weekends however you want.
Location
Our HQ in London
Our HQ in Camden was once a cigarette factory – now, the iconic Art Deco building has been completely renovated with spacious office areas, ASOS Studios (where we shoot all our products), beauty rooms and a free gym. There’s also a subsidised canteen and café.